Product description
Experience entertainment on an unprecedented scale with the Sony BRAVIA K-98XR50 98-Inch 4K HDR Mini LED Google TV. As part of Sony's BRAVIA 5 series, this television combines cutting-edge display technologies with intelligent processing to deliver exceptional picture quality and immersive viewing.
The advanced Mini LED backlight system works alongside Sony's XR Processor to precisely control brightness across the screen, resulting in deeper blacks, brighter highlights, and improved contrast. XR Triluminos Pro™ technology reproduces over a billion colors, helping create natural images with realistic depth and detail.
Google TV brings together streaming apps, movies, live television, and personalized recommendations into one intuitive platform. Built-in Google Assistant enables voice-based content search and smart home control, while Chromecast Built-in allows seamless streaming from compatible smartphones, tablets, and laptops.
For gaming enthusiasts, the K-98XR50 supports 4K 120Hz gameplay, Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM), helping deliver smoother and more responsive gaming performance on compatible consoles.
Whether used for premium home entertainment, gaming, sports viewing, or commercial display applications, the Sony BRAVIA K-98XR50 delivers an immersive experience on a truly massive screen.